CONTENT INNOVATION & MEDIA ANALYSIS
- Content Innovation and Optimisation
- Brand Positioning, Look & Feel for Media & Technology Brands
- Transmedia Storytelling including concept development for Augmented Reality
- Genre Analysis & Trends forecasting (Original Scripted Content, Premium Content & Non Fiction)
- Representations of Gender and Race
EXPERIENTIAL BRANDING
expertise in translating brand equities across sensorial cues and storytelling including
- New Product Innovation for Luxury Goods and Cosmetics
- Interaction and Interface Design
- Interior Design for Retail, Leisure & Transport
- Fragrance & Flavor Innovation
- Packaging Design
- Metaphor & Tone of Voice
- Sound Design
CULTURAL INSIGHT FOR GLOBAL BRANDS
international experience for multi market brand development projects requiring
- Cultural Insight & Mapping for Brand Positioning and Localization
- Brand Optimization & Innovation
- Global Brand Restaging
Sectors
- Luxury
- Fashion
- Entertainment & Media
- Technology
- Transport
- FMCG
Regional Capabilities
- North America
- Europe
- UK
- Turkey
- South America
- Brazil
- Russia
- India
- China
- Singapore
- North Africa
- The Middle East
